Friday, 11 March 2011

Magazine Advertisement Research; Biffy Clyro

Biffy Clyro – Mountains

Kerrang Magazine

Quarter page Ad for Album

  • Iconic image – relates directly to album cover
  • Simple colour scheme – blues and white
  • Band name right at top – information put in order of what is most important/attractive to the target audience
  • Writing slowly becomes smaller the lower you go down
  • Has the three most important bits the clearest and biggest
  • The colours of the text follow the pattern of the colour in the water image – white to deep blue
  • Logos at the bottom – record company and distributors
  • Website is at the very bottom – record companies and band website
  • SIMPLE and the most effective

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